Manikantan Ganapathy

GRAPHIC DESIGNER | RETOUCHER | WEB DESIGNER

Fancy

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Creative

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ShoreditchPrint.co.uk – Print Services SEO & Conversion Optimisation

I optimised ShoreditchPrint.co.uk to strengthen its online visibility for high-demand printing services while improving the user experience to drive more quote requests and orders.

Key Achievements

  • Targeted SEO Campaign: Researched and implemented high-intent keywords for product pages, service descriptions, and landing pages to boost search rankings.

  • On-Page Optimisation: Updated meta tags, headings, and internal linking to align with SEO best practices and improve site structure.

  • Conversion Rate Optimisation: Enhanced quote request forms with simplified fields, strong CTAs, and trust-building design elements.

  • Mobile-Friendly Experience: Improved mobile page layouts, ensuring quick navigation and seamless ordering from any device.

  • Technical Performance: Reduced load times by optimising images, leveraging browser caching, and cleaning up unnecessary scripts.

  • Content Refinement: Developed clear, benefit-focused copy for service pages to better communicate value propositions to potential customers.

  • Tracking & Analytics: Configured GA4 and form submission tracking to measure enquiry rates and campaign performance.


Project Impact

The improvements led to higher keyword rankings in competitive printing niches, increased organic traffic, and a noticeable boost in quote requests.

By blending SEO precision with conversion-focused UX design, ShoreditchPrint.co.uk became a stronger sales driver in the competitive print services market.